Manifesto
We believe in the power of conversation. These are the ideas that guide us.
People want to talk to brands.
Asking a question is more natural than filling in a form. Conversation is the shortest path to a customer.
Speed is a courtesy.
Nobody likes to wait for an answer. A right answer that arrives instantly shows how much the customer matters.
Automation removes repetition, not people.
Answering the same question for the hundredth time shouldn’t be anyone’s job. Automation takes the repetition; people get back to real conversations.
Permission is the foundation of trust.
We never send anyone a message they didn’t ask for. Every conversation starts at the other person’s request.